BOQ

Internet that works for the people connecting it.

Built for Brad Poirier
8 May 2026

The opportunity

Bell built broken.

Tier-2 Canadian ISPs are taking ground every year. The window is open.

Brad's edge

You already know the work.

22
Years Air Force COMS
Royal Canadian Air Force Communications. Carrier-grade discipline before BOQ ever existed.
7
Carriers in your pipeline
Bell, Rogers, Telus, Cogeco, Execulink, Tbaytel, Eastlink. The ones that matter in Canada.
100%
Growth via word of mouth since 2019
No paid acquisition. Every PT Corp customer came from another PT Corp customer.

PT Corp built the trust. BOQ takes it to the customer.

Who BOQ serves

Who BOQ serves.

Residential
Family at home, working, learning, streaming.
Work from home, kid's homework, 4K streaming, gaming. The connection that has to work because life runs on it.
Commercial
Small business under 25k sqft.
Accountant offices, window-and-door retailers, MDU developers. The places Bell makes wait 5 business days for a quote.

Both on the table. Both want fibre that just works.

The product

Four surfaces.

BOQ.ca public site
Sells the plans. 5 pages, fibre-grade speed, ready to point a domain at.
BOQ chatbot
Quotes the projects. FAQ, qualifies, books, takes a Stripe deposit, hands off.
Admin dashboard (yours)
Runs the business. Live leads, dispatch queue, revenue snapshot.
Customer dashboard
1000 subscribers self-serve. Plan, bill, Wi-Fi, guest network toggle.

All built. All live. Click any from the strat hub.

The differentiator

Bell makes you call.
We let you ask.

“

Want a fibre install quote? Tell our chatbot what you need. Get a real cost range in 60 seconds. Book the install if you like the number.

Single-family FTTH
$850 - $1,200
Small commercial 3,000 sqft
$4,200 - $6,800
28-unit MDU retrofit
$15,000 - $22,000

Same single-product chatbot does FAQ, qualifies, books, takes deposits, hands off.

Build phasing

From green-paper to live, 28 days.

1
Week 1
Foundation
Brand lock, domain, DNS, Workspace email, 5-page site live on boq.pages.dev.
2
Week 2
Chatbot
Embed, project takeoff flow, Stripe deposit, calibration against your real project costs.
3
Week 3
Dashboards
Customer + admin MVP, auth wired, scaffolding for Phase 2 features.
4
Week 4
Launch readiness
Coverage, GMB, schema, AI ranking pass, soft-launch to PT Corp customer base.

Conditional on Brad inputs (logo, launch market, sample project costs).

The reseller play

Every BOQ customer needs a website too.

When you sell internet to a window-and-door shop, an accountant, a bookstore, we handle their website plus audit at $200 to $500. White-label or finder-fee. Incremental margin for you, zero ops.

Already drafted. Live framework doc.

The flywheel

PT Corp x BOQ x OO.

PT Corp
installs the fibre
→
BOQ
retains the customer
→
OO
ships the digital surface (site, chatbot, dashboards, reseller intros)

Three businesses, one operator, one trust layer.

The receipts

Look at the receipts.

✓
ptcorp-orb.pages.dev  ·  constellation hub
✓
ptcorp-preview.pages.dev  ·  built fibre site
✓
36 BOQ mocks live
✓
7 BOQ docs (scope, wedges, chatbot spec, reseller framework, more)
✓
BOQ strat hub (constellation overview)
✓
This deck

All built before you said yes.

Five decisions

Five decisions.

  1. Brand direction TRUST, DISRUPTOR, or LOCAL HERO?
  2. Public site emphasis plans, coverage, or story?
  3. Chatbot input mode text, upload, or voice?
  4. Customer dashboard scope simple, power, or family?
  5. Launch market which Ontario town first?

Pick now or pick on the next call. Either way, we move when you do.

Pricing

Pricing.

Reseller anchor
$200 to $500 audit anchor for the local-biz reseller play.
Confirmed on the call. The number a window-and-door shop pays for a website plus AI audit. White-label or finder-fee.
BOQ build
Milestone-based, scoped at proposal time.
One commercial number covers brand, site, chatbot, two dashboards, launch readiness. Phase 2 priced separately when you switch it on.

Sub-$100 testing decisions stay sub-$100. Bigger commitments scoped before signing.

“

Brad, this is what we built before you said yes. What we build next is yours to decide.

Donal and Tomas, Online Optimisers, 8 May 2026

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